Analysing unseen texts

Paper labels are an unofficial, independently authored grouping, applied only where a question's own format genuinely matches a real paper convention (such as IB Mathematics AA's non-calculator/calculator split). They do not reproduce any exam board's real paper numbering or mark allocation, and uncertain questions are labelled general practice instead.

• 1Read the following extract from a community noticeboard poster: 'Water is precious. Every drop counts. This summer, help your neighbourhood beat the drought — take shorter showers, fix that dripping tap, and water your garden at dawn, not noon. Small habits. Big difference.' (a) Identify the primary purpose of this text. (b) Identify one language feature used to make the message memorable, quoting directly from the text. (c) Explain how the short, fragmented sentences in the final two lines support the text's purpose.Paper 1 styleMedium4 marksNo calculator+
• 2Marking analysis: A learner attempts the following task: “Read the following extract from a community noticeboard poster: 'Water is precious. Every drop counts. This summer, help your neighbourhood beat the drought — take shorter showers, fix that dripping tap, and water your garden at dawn, not noon. Small habits. Big difference.' (a) Identify the primary purpose of this text. (b) Identify one language feature used to make the message memorable, quoting directly from the text. (c) Explain how the short, fragmented sentences in the final two lines support the text's purpose.” Their response addresses only this point: “Identifies the primary purpose as persuading or encouraging readers to conserve water, a call to action.” Evaluate the response against the complete 4-mark task. Identify what earns credit and state every additional requirement needed for full marks.Marking analysisMedium4 marksNo calculator+
• 3Read the following opening line of a company email to customers: 'We know your time is valuable, so we'll keep this short: your order has shipped.' (a) Identify the likely intended audience of this text. (b) Explain how the phrase 'we know your time is valuable' is designed to build a particular relationship with that audience.Paper 1 styleEasy3 marksNo calculator+
• 4Marking analysis: A learner attempts the following task: “Read the following opening line of a company email to customers: 'We know your time is valuable, so we'll keep this short: your order has shipped.' (a) Identify the likely intended audience of this text. (b) Explain how the phrase 'we know your time is valuable' is designed to build a particular relationship with that audience.” Their response addresses only this point: “Identifies the audience as existing customers awaiting a delivery/order confirmation.” Evaluate the response against the complete 3-mark task. Identify what earns credit and state every additional requirement needed for full marks.Marking analysisEasy3 marksNo calculator+
• 5A print advertisement for a fitness app shows a single bold word, 'START.', filling most of the page, with a small line of text beneath it: 'Your first workout is free. No excuses left.' (a) Explain the effect of using a single large word as the dominant visual element. (b) Explain the effect of the short second sentence, 'No excuses left.' (c) Identify the overall tone the advertisement creates, supporting your answer with reference to both elements.Paper 1 styleMedium5 marksNo calculator+
• 6Marking analysis: A learner attempts the following task: “A print advertisement for a fitness app shows a single bold word, 'START.', filling most of the page, with a small line of text beneath it: 'Your first workout is free. No excuses left.' (a) Explain the effect of using a single large word as the dominant visual element. (b) Explain the effect of the short second sentence, 'No excuses left.' (c) Identify the overall tone the advertisement creates, supporting your answer with reference to both elements.” Their response addresses only this point: “Explains that the single large word dominates attention and functions as an immediate, unmissable command.” Evaluate the response against the complete 5-mark task. Identify what earns credit and state every additional requirement needed for full marks.Marking analysisMedium5 marksNo calculator+