AS & A Level / Business / Strategy, growth and change Question practice
Strategy, growth and change About this practice Original, unofficial practice. Evaluative marking points are indicative: credit equivalent justified arguments, one point per distinct criterion, without double counting.
Accept equivalent valid methods and supported interpretations that address the task. Award each mark once; matching the model wording is not required.
Business Strategy, growth and change
View All Incomplete Complete Review mistakes One at a time
Revision Ladder All stages Easy Medium Hard
1 Fictional case: a restaurant opens another branch rather than buying a rival. Distinguish organic growth from external growth. Easy 3 marks No calculator + 2 Fictional case: a clothes retailer sells an existing range to a new overseas market. Identify the product-market growth route and one risk. Easy 2 marks No calculator + 3 Fictional case: a delivery firm lists its skilled dispatch team as an opportunity and a rival's new depot as a weakness. Correct the SWOT categories and explain why the distinction matters. Medium 4 marks No calculator + 4 Fictional case: a merger combines two firms using incompatible order systems and different pay scales. Analyse two integration problems and a response to each. Medium 4 marks No calculator + 5 Fictional case: a successful bakery considers buying an unrelated mobile-game studio to diversify. Evaluate the acquisition rather than expanding its bakery range. Hard 4 marks No calculator + 6 Fictional case: a bank plans a rapid move to digital-only service. Older customers rely on branches and staff fear job losses. Evaluate the proposed pace of change. Hard 4 marks No calculator + Self-assessed Not marked yet
Set total 21
This is a self-study tool, not a certified answer key or a predicted AS & A Level grade.
Loading progress Reset progress
Original questions, not official past papers. Marking guidance is indicative, not an official answer key. Check your exam-board specification.
